Diego Pablo Simeone
Coach Atletico Madrid
Diego Pablo Simeone, known as El Cholo, is one of the leading coaches of the new generation. The former Argentine midfielder, after his on-field success playing for Inter Milan, Lazio and Atletico Madrid, has succeeded as a coach in turning his former Spanish team into one of the leading clubs. Under his leadership Atletico has twice reached the Champions League final, while managing to win the Liga, thus proving themselves equal to clubs with much higher levels of income.